The pain of media buying
Biddable media is an invaluable part of your agency’s offering. But purchasing that media creates a ridiculous amount of admin for finance teams and buyers alike.
Financial detective work
Matching invoices and bank statements to cross-platform spending is a job for Inspector Clouseau, not your finance team.
No media buyer should be saddled with ferrying data between ad platforms and financial controllers. There’s work to do.
With credit cards, spending data goes to the bank. With insertion orders, it’s locked in siloes. Either way it’s tough to track.
Introducing a smarter way to pay
Soldo is a spend management platform that ties the means to spend – Mastercard® cards – to a system that gives control and visibility over media buying in real-time.
Transaction data flows into a single source of truth – a cloud-based, multi-user web console.
Management gets a real-time view of transactions across every client and media platform.
Buyers and finance teams save time with automated reporting and effortless reconciliation.
Here’s how Soldo works
Funds go into dedicated sub-accounts for each client. Deposits are free and BACS Faster Payments usually clear within minutes (can take up to 2 hours).
For each client, buyers get virtual Mastercard® cards per ad platform – they’re immediately ready to spend.
Track & report
Transactions flow into the web console, where you can track spend, limits, and export reports.
Make it happen with fresh data
With Soldo, there’s no need to spend time at the end of the month figuring out who’s spent what where. And when you’ve got accurate, categorised transaction data, you can do amazing things.
- Create reports on any campaign instantly
- Identify trends across campaigns and periods
- Download CSV files to move data to other systems
Loved by agencies just like yours
We manage the budgets of 7 top spenders in the digital field. Our accounting department had great difficulty in getting through all the accounts and credit cards and sorting it out was becoming impossible. Soldo was a real revolution for us, because it simplified everything instantly with a totally centralised, convenient and fast system. We have gained in terms of time, performance, cost savings and reporting.Angelo Di Veroli
CEO, Blackgeek Ltd
Say hello to smarter media spending
- No more nagging emails between finance and media teams
- No more comparing bank statements with inaccurate platform data
- No more trawling through insertion orders playing ‘guess the campaign’
Instead, you have more time to focus on the stuff that’ll push your business forwards. This is an all-new way to manage biddable media buying. An approach that’s better for your people, your business and your clients.
Want to know how Soldo can work for your agency? Complete this form and a member of our team will be in touch to arrange a demonstration.